Novel, Inc.

Novel’s Approach

Novel — Mon, 19 Sep 2011 17:44:33 +0000

Novel is about helping you hire the right candidates for your organization.

The traditional candidate selection process relies almost entirely on volunteered information. Demonstrated behaviors are proven to be more effective indicators of future performance, but the process of generating them has historically been expensive and doesn’t scale.

Novel’s realistic job previews generate demonstrated behavior in an accessible, engaging web-based experience for your job seeking candidates. Your organization will see an increased number of compatible candidates and reduced turn-over.

Gaming Technology: A tool for productivity

Novel — Tue, 30 Aug 2011 20:35:43 +0000

Game-play technology helps raise engagement and productivity, making ‘gamification’ a popular new tool across many sectors.

http://www.seattlebusinessmag.com/article/play-time

The Gaming Industry

Novel — Fri, 19 Aug 2011 20:34:01 +0000

Ramona Bruland interviews Novel’s CEO, Brayden Olson, about his plans to bring the business industry into the gaming world.

http://www.plumtv.com/videos/the-gaming-industry

A Farmville for job seekers?

Novel — Wed, 10 Aug 2011 20:24:24 +0000

”…Novel Inc., (is) a two-year-old firm that aims to upend the way prospective employees and employers find each other. Novel wants to turn the pre-job application and screening process into a video game, in which candidates go through a series of simulated workplace scenarios to determine if a job is a good fit for their personalities and skills.”

http://tech.fortune.cnn.com/2011/08/10/a-farmville-for-job-seekers/

Fortune Brainstorm TECH: Startup Idol

Novel — Wed, 10 Aug 2011 20:20:51 +0000

Novel competes with top entrepreneurs, innovators, and influencers at the 2011 Fortune Brainstorm: TECH; Startup Idol. Check out Brayden’s presentation at 15:45

http://fora.tv/program_landing_frameview?id=13840&type=clip&autoplay=0

By 2015, 50 percent of companies will embrace gamification, Gartner says

Novel — Thu, 14 Apr 2011 20:32:00 +0000

Gartner, one of the world’s leading information technology research and advisory companies, forecasts that by 2015, more than 50 percent of organizations that manage innovation processes will gamify those processes.

“By 2014, a gamified service for consumer goods marketing and customer retention will become as important as Facebook, eBay or Amazon, and more than 70 percent of Global 2000 organizations will have at least one gamified application.”

You can read the entire Gartner release here.

Massively: Previews Empire & State

Novel — Fri, 28 Jan 2011 21:45:50 +0000

Massively posts an interview with Toby Ragaini, Novel’s new Director of Product Development, about Empire and State and his excitement for joining the project.

Read the entire article here

TecFlash, John Cook’s Venture Blog: Former Big Fish VP joins Novel

Novel — Thu, 20 Jan 2011 21:48:15 +0000

TechFlash’s John Cook, comments on Novel’s recent hire, Toby Ragaini.

Read the article here

Fast Company Article

Novel — Thu, 20 Jan 2011 12:00:17 +0000

Fast Company has posted an article that discusses Novel’s unique approach to the world of business simulation. Our first title, Empire & State, is the first step in the process. By starting with a game first and then building into the business simulation world we can carry the fun of gaming over into the business side.

You can read the Fast Company article here

VentureBeat: Novel will jump from games to business simulations

Novel — Thu, 20 Jan 2011 00:21:39 +0000

Venture Beat recently published an article covering Novel’s business strategy for business simulations and game development.

You can read the whole article here